“Cross-Source Utilization vs CSAT”
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Cross-Source Utilization vs CSAT

Analysis and reporting on utilization vs csat - finding the sweet spot for managed service providers.

Built from: Autotask PSA SmileBack Proxuma Power BI AI via MCP
How this report was made
1
Autotask PSA
Multiple data sources combined
2
Proxuma Power BI
Pre-built MSP semantic model, 50+ measures
3
AI via MCP
Claude or ChatGPT writes DAX queries, executes them, formats output
4
This Report
KPIs, breakdowns, trends, recommendations
Ready in < 15 min

Cross-Source Utilization vs CSAT

Analysis and reporting on utilization vs csat - finding the sweet spot for managed service providers.

The data covers the full scope of Autotask PSA records relevant to this analysis, broken down by the key dimensions your team needs for day-to-day decisions and client reporting.

Who should use this: Service managers, account managers, and MSP leadership tracking customer experience

How often: Weekly for trend monitoring, monthly for team reviews, quarterly for QBRs

Time saved
Aggregating satisfaction data from survey tools and mapping it to clients takes hours. This report automates it.
Early warning
Declining satisfaction scores predict churn. Catching the trend early gives you time to act.
QBR material
Client-ready satisfaction data with trends and benchmarks for quarterly reviews.
Report categoryCSAT & Customer Satisfaction
Data sourceAutotask PSA · Datto RMM · Datto Backup · Microsoft 365 · SmileBack · HubSpot · IT Glue
RefreshReal-time via Power BI
Generation timeUnder 15 minutes
AI requiredClaude, ChatGPT or Copilot
AudienceService managers, account managers
Where to find this in Proxuma
Power BI › CSAT › Cross-Source Utilization vs CSAT
What you can measure in this report
Summary Metrics
Sweet Spot by Client
Utilization vs CSAT Trend (3 Quarters)
Satisfaction Risk Matrix
Satisfaction Detail by Category
Customer Satisfaction Health
Key Findings
Strategic Recommendations
Frequently Asked Questions
Sweet Spot
Current Util.
CSAT at 80%+
AI-Generated Power BI Report
Cross-Source Utilization vs CSAT

Analysis and reporting on utilization vs csat - finding the sweet spot for managed service providers.

Demo Report: This report uses synthetic data to demonstrate AI-generated insights from Proxuma Power BI. The structure, DAX queries, and analysis reflect real MSP data patterns.
1.0 Summary Metrics
Sweet Spot
72-78%
Optimal utilization
Current Util.
74.2%
In optimal range
CSAT at 80%+
89.1%
Drops at high util.
CSAT at 70-78%
95.4%
Peak satisfaction
View DAX Query - Summary Metrics
EVALUATE
ROW(
    "Sweet Spot", COUNTROWS(BI_SmileBack_CSAT),
    "Current Util.", CALCULATE(COUNTROWS(BI_SmileBack_CSAT), BI_SmileBack_CSAT[status] = "Active")
)
2.0 Sweet Spot by Client

Breakdown of finding the sweet spot across managed clients.

Lewis LLC
72-78
Martin Group
83
Wall PLC
71
Ramos Group
59
Hahn Group
47
Anderson Group
35
ClientSweet SpotCurrent Util.CSAT at 80%+CSAT at 70-78%Status
Lewis LLC72-78%74.2%89.1%95.4%Good
Martin Group72-78%68.3%82.0%87.8%Good
Wall PLC72-78%62.3%74.8%80.1%Warning
Ramos Group72-78%56.4%67.7%72.5%Warning
Hahn Group72-78%50.5%60.6%64.9%Critical
Anderson Group72-78%44.5%53.5%57.2%Good

Lewis LLC leads across most metrics in this analysis. Hahn Group shows the weakest performance and should be flagged for a dedicated review. The gap between top and bottom performers suggests an opportunity to standardize processes across the portfolio.

View DAX Query - Sweet Spot by Client
EVALUATE
SUMMARIZECOLUMNS(
    BI_SmileBack_CSAT[company_name],
    "Sweet Spot", COUNTROWS(BI_SmileBack_CSAT),
    "Current Util.", CALCULATE(COUNTROWS(BI_SmileBack_CSAT), BI_SmileBack_CSAT[status] = "Active")
)
ORDER BY [Sweet Spot] DESC
3.0 Utilization vs CSAT Trend (3 Quarters)

How finding the sweet spot has evolved over the past three quarters.

Q1 2026
87.4%
Q4 2025
84.2%
Q3 2025
81.8%
QuarterPrimary MetricIssuesCoverageChange
Q3 202581.8%41278.4%Baseline
Q4 202584.2%38782.1%+2.4%
Q1 202687.4%34285.7%+3.2%

The portfolio shows steady improvement over three quarters, with the primary metric increasing from 81.8% to 87.4%. This 5.6 percentage point gain reflects ongoing optimization efforts. To maintain this trajectory, continue the current remediation cadence and expand coverage to newly onboarded clients.

View DAX Query - Utilization vs CSAT Trend (3 Quarters)
EVALUATE
SUMMARIZECOLUMNS(
    BI_SmileBack_CSAT[snapshot_month],
    "Sweet Spot", COUNTROWS(BI_SmileBack_CSAT),
    "Rate", DIVIDE(CALCULATE(COUNTROWS(BI_SmileBack_CSAT), BI_SmileBack_CSAT[is_successful] = TRUE()), COUNTROWS(BI_SmileBack_CSAT))
)
ORDER BY BI_SmileBack_CSAT[snapshot_month] ASC
4.0
Satisfaction Risk Matrix
Identifying clients at risk based on CSAT scores and response rates.
HIGH RISK
4 entities
Performance significantly below portfolio average. Immediate action required.
MODERATE RISK
7 entities
Performance below target but stable. Review within 2 weeks.
LOW RISK
12 entities
Performance above target level. Standard monitoring sufficient.
NOT ASSESSED
3 entities
Insufficient data available for risk assessment.

The risk matrix shows that most entities fall in the low-risk category, but the high-risk group demands immediate attention. The moderate-risk group shows a declining trend that could escalate without intervention.

5.0
Satisfaction Detail by Category
Granular breakdown of CSAT scores.
CategoryItemsPrimarySecondaryStatus
Category A23494.2%14Healthy
Category B18789.3%20Review
Category C15691.7%13Healthy
Category D9886.7%13Review
Category E6782.1%12At Risk
Category F4595.6%2Healthy

The detailed breakdown shows clear performance differences. The bottom two categories require targeted action to improve overall portfolio health.

6.0
Customer Satisfaction Health
Portfolio-wide satisfaction indicators.
92.4% health score
Portfolio Health
87.3% of 100%
Coverage
23 action items
Open Items

Overall portfolio health is strong at 92.4%, but the 87.3% coverage rate suggests that roughly 1 in 8 entities is not fully monitored. The 23 open action items represent a manageable backlog if addressed within 2 weeks.

7.0
Key Findings
!

Performance Gap Requires Attention

The gap between top and bottom performers is wider than expected. The bottom 20% scores more than 25 percentage points below the portfolio average, indicating structural issues that require targeted intervention.

!

Declining Trend in Moderate Risk Group

Entities in the moderate risk category show a declining trend over the past quarter. Without intervention, 3-4 of these entities may shift to the high-risk category within 60 days.

Top Performers Remain Consistent

The top 30% of the portfolio maintains stable performance above target, indicating current best practices are effective and can serve as a model for the rest.

8.0
Strategic Recommendations

1. Conduct a targeted review of all high-risk entities within 2 weeks. Document the root cause for each entity and create a remediation plan with clear deadlines and accountable owners.

2. Implement automated monitoring for the moderate-risk group. Set thresholds that trigger an alert when performance drops 5 percentage points below target, enabling early intervention before entities slip into high risk.

3. Schedule this report monthly as part of the QBR process. Use the trend data to verify that improvement initiatives are delivering measurable results across multiple quarters.

9.0
Frequently Asked Questions
What does Sweet Spot measure?

Sweet Spot tracks the key performance indicator for finding the sweet spot. It is calculated based on data from SmileBack, Autotask PSA and refreshed daily.

How often is this report updated?

Data syncs every 24 hours from SmileBack, Autotask PSA. The report reflects the most recent complete data set.

What should we do about poor performers?

Schedule a dedicated review for any client falling below the portfolio average. Create an action plan with specific remediation steps and follow up within 2 weeks.

Can we use this in QBR presentations?

Yes. This report is designed to be QBR-ready. Export the key metrics and trend data to include in your quarterly business review slide deck.

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